Released: July 1, 2003
PONTIAC DRIVES EXCITEMENT INTO THE FUTURE
Pontiac turns up the heat in 2004 with plenty of excitement - the GTO, Grand Prix, Bonneville GXP along with powerful engines for each model. All models offer upgrades, including stepped-up performance, convenience and safety items.
"Pontiac is redefining 'excitement,' and this evolution is visible in our 2004 lineup," said Lynn Myers, Pontiac-GMC general manager. "The emphasis is on clean, contemporary designs coupled with total performance - blending off-the-line power with superior ride and handling."
The sleek, new Grand Prix embodies this direction, with more horsepower as well as a clean body design that sets the standard for performance sedans. And the new GTO, with its thundering 340-horsepower (254-kw) V-8, will get the adrenaline pumping through the veins of any enthusiast. Pontiac's Bonneville GXP model, coming in the first quarter of 2004, will feature new styling, a V-8 engine and considerable horsepower. Enhanced handling and acceleration are always paramount for Pontiac enthusiasts, and these, plus added safety and comfort measures, make the 2004 Pontiac lineup one of the most exciting in the division's history.
The 2004 Pontiac lineup:
Grand Prix
Pontiac's Grand Prix has delivered performance and handling for the past 40 years, and the 2004 model is one of the fastest and best-looking models yet. Grand Prix comes with fresh, clean styling based on a wedge design that makes this sensuous sedan look like a coupe at first glance, and offers a GTP with a supercharged 3.8L V-6 that muscles up 260 hp (186 kw) - enough to quicken the pulse of any true enthusiast. The new Competition Group Package (Comp G), optional on the GTP model, includes StabiliTrak, TAPshift and chassis components for fast, flat cornering.
GTO
The completely new GTO isn't just about horsepower. This modern-day muscle car is made up of a combination of features that give it a unique personality consisting of exceptional cornering abilities, acceleration and fun. The heart of the GTO is the 5.7L LS1 V-8 engine, also known as the base powerplant in the Chevrolet Corvette. The LS1 produces 340 hp (254 kw) at 5200 rpm, and with 360 lb.-ft. (488 Nm) of torque, it has no problem leaving a stop light with purpose.
Bonneville
Bonneville is available in three models for 2004 - SE, SLE and GXP - each with its own high level of standard luxury, safety and performance equipment. The big news is the all-new Bonneville GXP, available in early 2004 calendar year. GXP comes with refined styling, an estimated 275 horsepower (205 kw) thanks to a powerful V-8, better class-leading handling and luxurious interior comfort. It was designed and engineered to deliver rousing power on-call, but also has the ability to cruise from California to Florida in total comfort.
Vibe
The 2004 Vibe could be a sports car, a sport hatchback or a mini SUV-crossover. It is so versatile it has fast become one of today's most sought-after small cars. Vibe's interior roominess and flexible seating configurations take the best aspects of all the categories and combine them with performance to invent its own segment. It's a vehicle that skillfully blends the best attributes of many categories, while enhancing Pontiac's ability to attract new, younger buyers. It is equally adept at carrying cargo during the week as picking up a date in style on the weekend.
Aztek
The Aztek Rally Edition leads the Aztek lineup into 2004. Outfitted in Fusion Orange Metallic paint, the high-visibility, high-value Aztek Rally adds spice to the lineup with a lowered front suspension, 17-inch aluminum wheels finished in chrome, a front grille that matches the body color, a chrome-plated exhaust tip and exterior Rally badges. The special package also comes standard with embroidered front floor mats and includes a power driver's seat. Embroidered leather-appointed seats are available.
Grand Am
Models of the 2004 Grand Am feature contemporary exterior designs to increase the vehicle's appeal to younger buyers. The profile is clean with lines that flow and wheels that fill up the fender wells, giving Grand Am the appearance of being even lower to the ground. At the rear, the Grand Am taillamps are integrated subtly into the bumper fascia and the bumper corners wrap smoothly into the rear corner panels. The front end, with its familiar split Pontiac grille, settles into a gentle wedge, cutting the air and creating down force at highway speeds. Everything about the sleek design says it hardly disturbs the air at speed. The result is a clean, refined appearance.
Montana
Safety and versatility continue to be key ingredients in the successful Montana formula for 2004, including the Versatrak all-wheel-drive system available on all models. In addition, Pontiac realizes that consumers need many configurations when picking the right minivan for their family. And Montana makes it easy to order a van to meet exactly the needs of any family. Free-flow ordering allows customers to choose the features that are important to them. This improved flexibility enables 2004 Montana customers to equip their vehicles to best suit their needs, providing an overall better value.
Sunfire
The 2004 Pontiac Sunfire carries on the tradition of a sporty, aerodynamic design with a high level of standard equipment, power and torque. Sunfire's crisp exterior lines, extending well up into the hood, fully complement the Pontiac-trademark "cat-eye" headlamps and integrated turn signals. Inset fog lamps and a split-grille further accentuate the coupe's sporty looks and highlight Pontiac's heritage of excitement and performance. Sunfire is an ideal example of how Pontiac is a leader in style, fun and excitement in the youth-oriented market.
